Visit the Braselton Town Green on a lovely summer evening, and you will find a quaint community farmers market. The friendly vendors sell local produce and small-batch goods like breads, deserts, jams, and jellies.

The 2023 Dig In campaign promoting the Braselton Farmers Market's three key ideas were (1) to introduce the vendors to the community; (2) explain how a market is a community builder and business incubator; and (3) promote benefits of locally grown and produced food.